Workvivo

Event sponsored by Workvivo

Unifying Pharma Dialogue and Minimising Email Dependencies

In an industry governed by strict compliance, rapid innovation, and a dispersed workforce spanning R&D labs, manufacturing sites, and corporate offices, relying on email as the primary conduit for critical information introduces risk and delays. This evening is a focused discussion on creating a communication infrastructure that supports speed and accuracy.

We will examine the essential role of modern digital experience platforms in achieving this transformation. Provide the necessary infrastructure of a mobile-first, intuitive social experience to centralise communications, documents, and culture-building initiatives.

Crucially, the discussion will touch upon how AI and advanced segmentation capabilities can personalise internal communications, ensuring the right dose of digital information reaches the right employee, thereby combating information overload that often leads to digital fatigue.

• The Single Source of Truth for Compliance & Culture How can we transition mission critical communications (e.g., SOPs, GxP updates, safety alerts) away from scattered email folders and into a verified, unified platform to ensure auditable access and absolute clarity?
  
• Personalization and the AI-Powered Dialogue How can AI and advanced audience segmentation (by function, location, and seniority) be leveraged within an internal comms platform to ensure employees only receive highly relevant news, effectively "curing" the broadcast mentality?
  
• Executive Adoption and Platform Governance What steps are essential to gain executive buy-in and establish a clear, long-term governance model that mandates the use of the unified platform for internal communications, preventing reversion to old email habits?